from the these-are-not-the-words-you're-looking-for dept.
Nicholas Carroll writes: "In the continual struggle between search engine administrators, index spammers, and the chaos that underlies knowledge classification, we have endless tools for 'increasing relevance' of search returns, ranging from much ballyhooed and misunderstood 'meta keywords,' to complex algorithms that are still far from perfecting artificial intelligence. Proposal: there should be a metadata standard allowing webmasters to manually decrease the relevance of their pages for specific search terms and phrases."
"The Mets were great in 'sixty eight,
The Cards were fine in 'sixty nine,
But the Cubs will be heavenly in nineteen and seventy."
-- Ernie Banks