Facebook

Meta Risks Sanctions Over 'Sneaky' Ad-Free Plans Confusing Users, EU Says (arstechnica.com) 23

An anonymous reader quotes a report from Ars Technica: The European Commission (EC) has finally taken action to block Meta's heavily criticized plan to charge a subscription fee to users who value privacy on its platforms. Surprisingly, this step wasn't taken under laws like the Digital Services Act (DSA), the Digital Markets Act (DMA), or the General Data Protection Regulation (GDPR). Instead, the EC announced Monday that Meta risked sanctions under EU consumer laws if it could not resolve key concerns about Meta's so-called "pay or consent" model. Meta's model is seemingly problematic, the commission said, because Meta "requested consumers overnight to either subscribe to use Facebook and Instagram against a fee or to consent to Meta's use of their personal data to be shown personalized ads, allowing Meta to make revenue out of it." Because users were given such short notice, they may have been "exposed to undue pressure to choose rapidly between the two models, fearing that they would instantly lose access to their accounts and their network of contacts," the EC said. To protect consumers, the EC joined national consumer protection authorities, sending a letter to Meta requiring the tech giant to propose solutions to resolve the commission's biggest concerns by September 1.

That Meta's "pay or consent" model may be "misleading" is a top concern because it uses the term "free" for ad-based plans, even though Meta "can make revenue from using their personal data to show them personalized ads." It seems that while Meta does not consider giving away personal information to be a cost to users, the EC's commissioner for justice, Didier Reynders, apparently does. "Consumers must not be lured into believing that they would either pay and not be shown any ads anymore, or receive a service for free, when, instead, they would agree that the company used their personal data to make revenue with ads," Reynders said. "EU consumer protection law is clear in this respect. Traders must inform consumers upfront and in a fully transparent manner on how they use their personal data. This is a fundamental right that we will protect." Additionally, the EC is concerned that Meta users might be confused about how "to navigate through different screens in the Facebook/Instagram app or web-version and to click on hyperlinks directing them to different parts of the Terms of Service or Privacy Policy to find out how their preferences, personal data, and user-generated data will be used by Meta to show them personalized ads." They may also find Meta's "imprecise terms and language" confusing, such as Meta referring to "your info" instead of clearly referring to consumers' "personal data."
A Meta spokesperson said in a statement: "Subscriptions as an alternative to advertising are a well-established business model across many industries. Subscription for no ads follows the direction of the highest court in Europe and we are confident it complies with European regulation."
Operating Systems

Rivian CEO Says CarPlay Isn't Going To Happen (theverge.com) 143

In an interview with The Verge's Nilay Patel, Rivian founder and CEO RJ Scaringe said the automaker has no plans to adopt Apple CarPlay in its vehicles. "We have a great relationship with Apple," he said. "As much as I love their products, there's a reason that ironically is very consistent with Apple ethos for us to want to control the ecosystem." CarPlay isn't "consistent with how we think about really creating a pure product experience," Scaringe said. From the report: One example given by Scaringe includes CarPlay's inability to "leverage other parts of the vehicle experience," which would require Rivian customers to leave the app in order to do things like open the vehicle's front trunk. "We've taken the view of the digital experience in the vehicle wants to feel consistent and holistically harmonious across every touchpoint," said Scaringe. Instead, the Rivian CEO says the company will eventually add CarPlay's most desirable features "but on an a la carte basis."

Scaringe says that excluding CarPlay will allow the company to be more selective about features like routing and mapping charging points, noting that Rivian had acquired route planning app maker Iternio last year to facilitate that. "We recognize that it'll take us time to fully capture every feature that's in CarPlay, and hopefully, customers are seeing that. I think it often gets more noise than it deserves," Scaringe said in the interview. "The other thing beyond mapping that's coming is better integration with texting. We know that needs to come, and it's something that teams are actively working on."

Transportation

Boeing Expects Its Pilotless Air-Taxi To Begin Carrying Passengers 'Later In the Decade' (reuters.com) 59

An anonymous reader quotes a report from Reuters: Boeing-owned Wisk Aero expects its pilotless air-taxi to begin carrying passengers "later in the decade" as it works with the U.S. regulator to secure approvals, its CEO said on Monday, amid skepticism among industry analysts about certification timelines. Wisk is one of several electric vertical take-off and landing (eVTOL) aircraft makers that have emerged over the last few years with a promise to provide an environmentally-friendly mode of transport in congested cities. But the industry faces technological hurdles such as making batteries powerful enough for companies to make more trips on a single charge. They also need to convince regulators and the public that the aircraft are safe, a barrier that is higher when the aircraft is autonomous. Wisk is developing a four-seater autonomous aircraft that will have a range of 90 miles (145 km).

"We are right now testing and producing the elements of this aircraft that we will hope to fly around the end of this year," CEO Brian Yutko told reporters at the Farnborough Airshow. Wisk's strategy is a departure from other major air-taxi makers, which are developing models that will require a pilot to fly the aircraft. The company has said operators of its aircraft will save on pilot costs. But industry experts at Bain say a full autonomous passenger flight is not expected before the late 2030s and pilotless aircraft will face competition from autonomous vehicles on the road. "Maximizing passenger occupancy and avoiding return trips with empty aircraft will be crucial for operator profitability," said Mattia Celli, one of the authors of the Bain report.

Chrome

Google Won't Be Deprecating Third-Party Cookies In Chrome After All (digiday.com) 17

In a blog post today, Google said it has an "updated approach" that won't involve "deprecating third-party cookies" in Chrome. Instead, it's introducing "a new experience in Chrome that lets people make an informed choice that applies across their web browsing," which they'd be able to adjust at any time. Digiday reports: Google executives are already discussing this pivot with regulators including the U.K.'s Competition and Markets Authority (CMA) and Information Commissioner's Office (ICO) and plan to do the same with the industry soon. For now, details on what this actually means remain light. And as for a timeline, Google seems to have learned its lesson from the numerous delays to its cookie-killing plans -- there isn't one. "As this moves forward, it remains important for developers to have privacy-preserving alternatives," Anthony Chavez, vp of the Privacy Sandbox, said in the blog post. "We'll continue to make the Privacy Sandbox APIs available and invest in them to further improve privacy and utility."

For those who have poured time and effort into third-party cookie alternatives, fear not: Google will keep the APIs in the Sandbox. Your work isn't going to waste. In fact, the plan is to continue to invest in them, continued Chavez, to further improve "privacy and utility." Plus, additional privacy controls, like the recently announced IP Protection (i.e. IP masking for privacy protection) in Chrome's Incognito mode, will be added to the Sandbox. "We developed the Privacy Sandbox with the goal of finding innovative solutions that meaningfully improve online privacy while preserving an ad-supported internet that supports a vibrant ecosystem of publishers, connects businesses with customers, and offers all of us free access to a wide range of content," Chavez wrote in the blog post. Or, to put it another way, the Sandbox isn't going anywhere anytime soon.

Windows

Windows 11 Strikes Again With Annoying Pop-up That Can't Be Disabled 88

An anonymous reader writes: Windows users are being notified that their systems aren't backed up with the built-in Windows backup solution. A corresponding message appears with the advice that it's best to make backups so that all data is stored "in case something happens to the PC." It almost reads like an indirect threat, but Microsoft is actually just pointing out the option to store file backups on its own OneDrive cloud service. And it's also advertising more storage space.
The Courts

Waymo Is Suing People Who Allegedly Smashed and Slashed Its Robotaxis (wired.com) 53

Waymo, a subsidiary of Google's parent Alphabet, has taken legal action against alleged vandals targeting its self-driving taxi fleet in San Francisco, according to court documents. The company, which operates ride-hailing services in several U.S. cities, has filed two lawsuits seeking substantial damages for incidents that reportedly resulted in extensive damage to vehicle tires and bodywork, Wired reported Monday.
Verizon

Verizon Hit By Prepaid Subscriber Exodus After Internet Subsidy Ends (yahoo.com) 45

Verizon reported a significant loss of wireless subscribers in the second quarter, with its consumer business shedding 624,000 prepaid customers, largely due to the expiration of the federal Affordable Connectivity Program in May.

The telecom giant attributed over half of these losses to the end of the COVID-era internet subsidy that had previously supported 23 million low-income households across the United States. Despite the subscriber exodus, Verizon managed to add 148,000 net monthly bill-paying wireless phone subscribers during the period.
Transportation

Porsche Waters Down EV Ambitions, Says Transition Will Take 'Years' (reuters.com) 122

Luxury carmaker Porsche expects the transition to electric vehicles to take longer than it thought, it said on Monday, having previously said its aim was for 80% of sales to be all-electric by 2030. From a report: It has now watered down that goal by tying it explicitly to customer demand and developments in the electromobility sector, saying in a statement only that it could now deliver on the 80% target if those factors warrant it. "The transition to electric cars is taking longer than we thought five years ago," Porsche said in a statement. "Our product strategy is set up such that we could deliver over 80% of our vehicles as all electric in 2030 - dependent on customer demand and the development of electromobility."
IT

Developing Film Photos Is a Lost Art (404media.co) 93

An amateur photographer has documented his experience with at-home color film development and digitization. The process, initially undertaken for cost savings, involves a complex setup including a changing bag, developing tank, chemicals, and a DSLR scanning system, the author argues. Key challenges reported include film loading in darkness and achieving consistent image quality. Despite mixed results, the hobbyist -- Jason Koebler, an editor of 404 Media, a new publication that we have linked to quite a few times in recent months -- nonetheless cites satisfaction with the artistic and analog aspects of the process. He concludes: I have obviously (obviously!) not saved any money yet by doing this myself at home. I have spent many hundreds of dollars to develop about 20 rolls of film at home, and have achieved results that I am both amazed by and also frustrated with. The amazement comes from the fact that any of this actually works at all, and the knowledge that I am trying my best and having fun. The frustration comes from the blurry photos. It's all part of the process, I guess.
Intel

Intel Says Its Desktop Core Crashes Don't Extend To Mobile Chips 25

Intel continues to grapple with the mystery surrounding crashes in its latest 13th- and 14th-gen Core desktop processors, but it's refuting claims that the issue extends to its mobile chips. From a report: Matthew Cassells, the founder of Alderon Games and developer of Path of Titans, claimed on Reddit that the company had noted crashes on Intel's mobile processors. "Yes we have several laptops that have failed with the same crashes," he wrote. "It's just slightly more rare then [sic] the desktop CPU faults." Previously, Alderon had issued a statement blaming "thousands of crashes," as noted by its own crash reports on the Intel CPUs. It also claimed it would switch its server infrastructure to chips made by AMD.

Intel's problem with its latest Core chips has persisted since January, but simmered for months while developers began pointing fingers and PC makers started working on solutions. To date, the most bulletproof solution has been simply to swap out an affected part for a replacement, which Intel has been willing to do. Intel has also issued guidance as to what power-profile settings users and board makers should use while it works to solve the problem. An Intel representative said Friday via e-mail that Intel still remains in the dark about the root cause of the issue. However, Intel claims that its mobile processors aren't being affected.
Windows

Microsoft Reveals EU Deal Behind Windows Access After Global Outage (wsj.com) 112

A Microsoft spokesman says that a 2009 European Commission agreement prevents the company from restricting third-party access to Windows' core functions, shedding light on factors contributing to Friday's widespread outage that affected millions of computers globally. The disruption, which caused the infamous "blue screen of death" on Windows machines across various industries, originated from a faulty update by cybersecurity firm CrowdStrike. The incident highlighted the vulnerability of Microsoft's open ecosystem, mandated by the EU agreement, which requires the tech giant to provide external security software developers the same level of system access as its own products. This policy stands in stark contrast to more closed systems like Apple's.
Businesses

Who Will Pay For the Costs of Crowdstrike's Outage? (cnn.com) 196

8.5 million Windows devices were ultimately affected by the Crowdstrike outage, according to figures from Microsoft cited by CNN.

And now an anonymous Slashdot reader shares CNN's report on the ramifications: What one cybersecurity expert said appears to be the "largest IT outage in history" led to the cancellation of more than 5,000 commercial airline flights worldwide and disrupted businesses from retail sales to package deliveries to procedures at hospitals, costing revenue and staff time and productivity... While CrowdStrike has apologized, it has not mentioned whether or not it intends to provide compensation to affected customers. And when asked by CNN about whether it plans to provide compensation, its response did not address that question. Experts say they expect that there will be demands for remuneration and very possibly lawsuits.

"If you're a lawyer for CrowdStrike, you're probably not going to enjoy the rest of your summer," said Dan Ives, a tech analyst for Wedbush Securities....

But there could be legal protections for CrowdStrike in its customer contracts to shield it from liability, according to one expert. "I would guess that the contracts protect them," said James Lewis, researcher at the Center for Strategic and International Studies...

It's also not clear how many customers CrowdStrike might lose because of Friday. Wedbush Securities' Ives estimates less than 5% of its customers might go elsewhere. "They're such an entrenched player, to move away from CrowdStrike would be a gamble," he said. It will be difficult, and not without additional costs, for many customers to switch from CrowdStrike to a competitor. But the real hit to CrowdStrike could be reputational damage that will make it difficult to win new customers... [E]ven if customers are understanding, it's likely that CrowdStrike's rivals will be seeking to use Friday's events to try to lure them away.

One final note from CNN. Patrick Anderson, CEO of a Michigan research firm called the Anderson Economic Group, "added that the costs could be particularly significant for airlines, due to lost revenue from canceled flights and excess labor and fuel costs for the planes that did fly but faced significant delays."

See also: Third Day of 1,000+ Cancelled Flights, Just in the US, After Crowdstrike Outage .
China

One Nation Mostly Unaffected by the Crowdstrike Outage: China (bbc.com) 49

The BBC reports that "while most of the world was grappling with the blue screen of death on Friday," there was one country that managed to escape largely unscathed: China. The reason is actually quite simple: CrowdStrike is hardly used there. Very few organisations will buy software from an American firm that, in the past, has been vocal about the cyber-security threat posed by Beijing. Additionally, China is not as reliant on Microsoft as the rest of the world. Domestic companies such as Alibaba, Tencent and Huawei are the dominant cloud providers.

So reports of outages in China, when they did come, were mainly at foreign firms or organisations. On Chinese social media sites, for example, some users complained they were not able to check into international chain hotels such as Sheraton, Marriott and Hyatt in Chinese cities. Over recent years, government organisations, businesses and infrastructure operators have increasingly been replacing foreign IT systems with domestic ones. Some analysts like to call this parallel network the "splinternet".

"It's a testament to China's strategic handling of foreign tech operations," says Josh Kennedy White, a cybersecurity expert based in Singapore. "Microsoft operates in China through a local partner, 21Vianet, which manages its services independently of its global infrastructure. This setup insulates China's essential services — like banking and aviation — from global disruptions."

"Beijing sees avoiding reliance on foreign systems as a way of shoring up national security."

Thanks to long-time Slashdot reader hackingbear for sharing the article.
The Military

US Prepares Jamming Devices Targeting Russia, China Satellites (msn.com) 45

In April the U.S. Space Force began testing "a new ground-based satellite jamming weapon to help keep U.S. military personnel safe from potential 'space-enabled' attacks" (according to a report from Space.com). The weapon was "designed to deny, degrade, or disrupt communications with satellites overhead, typically through overloading specific portions of the electromagnetic spectrum with interference," according to the article, with the miitary describing it as a small form-factor system "designed to be fielded in large numbers at low-cost and operated remotely" and "provide counterspace electronic warfare capability to all of the new Space Force components globally."

And now, Bloomberg reports that the U.S. is about to deploy them: The devices aren't meant to protect U.S. satellites from Chinese or Russian jamming but "to responsibly counter adversary satellite communications capabilities that enable attacks," the Space Force said in a statement to Bloomberg News. The Pentagon strives — on the rare occasions when it discusses such space capabilities — to distinguish its emerging satellite-jamming technology as purely defensive and narrowly focused. That's as opposed to a nuclear weapon the U.S. says Russia is developing that could create high-altitude electromagnetic pulses that would take out satellites and disrupt entire communications networks.

The first 11 of 24 Remote Modular Terminal jammers will be deployed in several months, and all of them could be in place by Dec. 31 at undisclosed locations, according to the Space Force statement... The new terminals augment a much larger jamming weapon called the Counter Communications System that's already deployed and a mid-sized one called Meadowlands "by providing the ability to have a proliferated, remotely controlled and relatively relocatable capability," the Space Force said. The Meadowlands system has encountered technical challenges that have delayed its delivery until at least October, about two years later than planned.

China has "hundreds and hundreds of satellites on orbit designed to find, fix, track, target and yes, potentially engage, US and allied forces across the Indo-Pacific," General Stephen Whiting, head of US Space Command, said Wednesday at the annual Aspen Security Forum. "So we've got to understand that and know what it means for our forces."

Bloomberg also got this comment from the chief director of space security and stability at the Secure World Foundation (which produces reports on counterspace weapons). The new U.S. Space Force jamming weapons are "reversible, temporary, non-escalatory and allow for plausible deniability in terms of who the instigator is."
Transportation

Third Day of 1,000+ Cancelled Flights, Just in the US, After Crowdstrike Outage (cnn.com) 92

For the third straight day, "More than 1,000 US flights have been," reports CNN, "as airlines struggle to recover from a global tech outage that left thousands of passengers stranded at airports." More than 1,200 flights into, within or out of the United States were canceled by early Sunday afternoon, while more than 5,000 U.S. flights were delayed, according to the tracking website FlightAware.com... On Saturday, 2,136 US flights were canceled, and more than 21,300 flights were delayed...
USA Today notes that Friday several U.S. airlines issued ground stops (according to America's Federal Aviation Administration) "which caused a domino effect into Sunday."

They note that "most of the cancellations and delays Sunday are likely to be caused by airline crews and equipment being out of place."
Microsoft

Microsoft Releases Recovery Tool for Windows Machines Hit By Crowdstrike Issue (theverge.com) 115

The Verge reports that for machines that aren't automatically receiving Crowdstrike's newly-released software fix, Microsoft has released a recovery tool that creates a bootable USB drive. Some IT admins have reported rebooting PCs multiple times will get the necessary update, but for others the only route is having to manually boot into Safe Mode and deleting the problematic CrowdStrike update file. Microsoft's recovery tool now makes this recovery process less manual, by booting into its Windows PE environment via USB, accessing the disk of the affected machine, and automatically deleting the problematic CrowdStrike file to allow the machine to boot properly. This avoids having to boot into Safe Mode or a requirement of admin rights on the machine, because the tool is simply accessing the disk without booting into the local copy of Windows. If a disk is protected by BitLocker encryption, the tool will prompt for the BitLocker recovery key and then continue to fix the CrowdStrike update.
Transportation

'Are You Serious?' Hawaii Island Mayor in Disbelief after Third Vehicle Drives Straight Into Harbor (hawaiinewsnow.com) 116

Last year two different tourists — following GPS directions — drove their cars straight into the same harbor in Hawaii.

And then last weekend — at the same harbor — it happened again. "This time it was different," reports a local news station. "The driver was a local..." Multiple witnesses say the Prius was actually parked at the top of the ramp and that an enforcement officer with the Department of Land and Natural Resources told the owner she had to move it. Witnesses also said that the woman had an issue getting the car started. Eventually, she was able to start the vehicle and called out that the car was running.

Then the car went down the ramp....

More from Hawaii News Now: This follows another viral incident, captured on video in May of last year, showing another SUV sinking in the water with its passengers inside. "The GPS led them into the water," said one witness. Then, a few weeks later, it happened again. Witnesses say the driver, also an out-of-state visitor, was following their GPS directions.

"The first time I heard it, the thought in my head was, you got to be joking," said Hawaii County Mayor Mitch Roth. "The third was — are you serious? This is just another form of people not paying attention to what they're doing."

The news outlet reached out to the Department of Land and Natural Resources — and specifically to its Division of Boating & Ocean Recreation, to ask whether the harbor's boat ramp had adequate lighting and signage.

They responded that a boat ramp descending into the waters of the Pacific ocean is "hard to miss" — and called the recent incidents "operator error."

Meanwhile in Wyoming, SFGate reports that "an SUV with five people inside plunged about 9 feet deep into a 105-degree geyser at Yellowstone National Park after it 'inadvertently drove off the roadway' last Thursday, National Park Service officials said."
Windows

Who Wrote the Code for Windows' 'Blue Screen of Death'? (sfgate.com) 40

Who wrote the code for Windows' notorious "Blue Screen of Death? It's "been a source of some contention," writes SFGate: A Microsoft developer blog post from Raymond Chen in 2014 said that former Microsoft CEO Steve Ballmer wrote the text for the Ctrl+Alt+Del dialog in Windows 3.1. That very benign post led to countless stories from tech media claiming Ballmer was the inventor of the "Blue Screen of Death." That, in turn, prompted a follow-up developer blog post from Chen titled "Steve Ballmer did not write the text for the blue screen of death...."

Chen then later tried to claim he was responsible for the "Blue Screen of Death," saying he coded it into Windows 95. Problem is, it already existed in previous iterations of Windows, and 95 simply removed it. Chen added it back in, which he sort of cops to, saying: "And I'm the one who wrote it. Or at least modified it last." No one challenged Chen's 2014 self-attribution, until 2021, when former Microsoft developer Dave Plummer stepped in. According to Plummer, the "Blue Screen of Death" was actually the work of Microsoft developer John Vert, whom logs revealed to be the father of the modern Windows blue screen way back in version 3.1.

Plummer spoke directly with Vert, according to Vert, who'd remembered that he got the idea because there was already a blue screen with white text in both his machine at the time (a MIPS RISC box) and this text editor (SlickEdit)...
Windows

Southwest Airlines Avoids Crowdstrike Issues - Thanks to Windows 3.1? (digitaltrends.com) 118

Slashdot reader Thelasko shared Friday's article from Digital Trends: Nearly every flight in the U.S. is grounded right now following a CrowdStrike system update error that's affecting everything from travel to mobile ordering at Starbucks — but not Southwest Airlines flights. Southwest is still flying high, unaffected by the outage that's plaguing the world today, and that's apparently because it's using Windows 3.1.

Yes, Windows 3.1 — an operating system that is 32 years old. Southwest, along with UPS and FedEx, haven't had any issues with the CrowdStrike outage. In responses to CNN, Delta, American, Spirit, Frontier, United, and Allegiant all said they were having issues, but Southwest told the outlet that its operations are going off without a hitch. Some are attributing that to Windows 3.1. Major portions of Southwest's systems are reportedly built on Windows 95 and Windows 3.1...

UPDATE: Reached for comment, Southwest "would not confirm" that's it's using Windows 3.1, reports SFGate. But they did get this quote from an airline analyst:

âoeWe believe that Southwestâ(TM)s older technology kept it somewhat immune from the issues affecting other airlines today."
Firefox

Firefox 128 Criticized for Including Small Test of 'Privacy-Preserving' Ad Tech by Default (itsfoss.com) 57

"Many people over the past few days have been lashing out at Mozilla," writes the blog Its FOSS, "for enabling Privacy-Preserving Attribution by default on Firefox 128, and the lack of publicity surrounding its introduction."

Mozilla responded that the feature will only run "on a few sites in the U.S. under strict supervision" — adding that users can disable it at any time ("because this is a test"), and that it's only even enabled if telemetry is also enabled.

And they also emphasize that it's "not tracking." The way it works is there's an "aggregation service" that can periodically send advertisers a summary of ad-related actions — again, aggregated data, from a mass of many other users. (And Mozilla says that aggregated summary even includes "noise that provides differential privacy.") This Privacy-Preserving Attribution concept "does not involve sending information about your browsing activities to anyone... Advertisers only receive aggregate information that answers basic questions about the effectiveness of their advertising."

More from It's FOSS: Even though Mozilla mentioned that PPA would be enabled by default on Firefox 128 in a few of its past blog posts, they failed to communicate this decision clearly, to a wider audience... In response to the public outcry, Firefox CTO, Bobby Holley, had to step in to clarify what was going on.

He started with how the internet has become a massive cesspool of surveillance, and doing something about it was the primary reason many people are part of Mozilla. He then expanded on their approach with Firefox, which, historically speaking, has been to ship a browser with anti-tracking features baked in to tackle the most common surveillance techniques. But, there were two limitations with this approach. One was that advertisers would try to bypass these countermeasures. The second, most users just accept the default options that they are shown...

Bas Schouten, Principal Software Engineer at Mozilla, made it clear at the end of a heated Mastodon thread that "[opt-in features are] making privacy a privilege for the people that work to inform and educate themselves on the topic. People shouldn't need to do that, everyone deserves a more private browser. Privacy features, in Firefox, are not meant to be opt-in. They need to be the default.

"If you are 'completely anti-ads' (i.e. even if their implementation is private), you probably use an ad blocker. So are unaffected by this."

This has already provoked a discussion among Slashdot readers. "It doesn't seem that evil to me," argues Slashdot reader geekprime. "Seems like the elimination of cross site cookies is a privacy enhancing idea." (They cite Mozilla's statement that their goal is "to inform an emerging Web standard designed to help sites understand how their ads perform without collecting data about individual people. By offering sites a non-invasive alternative to cross-site tracking, we hope to achieve a significant reduction in this harmful practice across the web.")

But Slashdot reader TheNameOfNick disagrees. "How realistic is the part where advertisers stop tracking you because they get less information from the browser maker...?"

Mozilla has provided simple instructions for disabling the feature:
  • Click the menu button and select Settings.
  • In the Privacy & Security panel, find the Website Advertising Preferences section.
  • Uncheck the box labeled Allow websites to perform privacy-preserving ad measurement.

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